Sunday, 23 March 2014

Audience theory



The certificate of my media product is a 15, as it would be considered to contain upsetting scenes, that are not suitable for younger viewers. I feel that the text will attract the interest of mainly females due to the sub-genre being psychological due to the fact that the lead protagonist is a female, however I feel that both females and males can be targeted because the thriller genre generally does attract both genders. 

Income bracket/status:
In this category class C-E would be suitable for my media text, as upper class audiences most likely wouldn't be interested in this genre or it's narrative. I also feel that the category class A-B would not be interested in amateur filming.

Young and Rubicam:
Succeeders and reformers would be most attracted to my opening text because of the status of control, being able to form their own ideas and opinions about my text on the other hand mainstreamers would not be interested in the opening for obvious reasons such as it being amateurly filmed and it not being viewed by most of the population. This also applies to aspirers.

VALS:
I feel that experiencers would be probably be my only audience because of them being young and enthusiastic it gives them the urge to seek for something new. 

Life Matrix:
Tribe wired would probably be most appropriate because of being free spirited and up for trying new things, and  Fun/Atics  would be another targeted audience because of being them being fun-seeking.


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